Borys Vasylchuk
Performance Marketing Expert at Coupler.io with 6+ years of experience in creating, managing, and optimizing PPC campaigns in B2B SaaS products. Before Coupler.io, I worked in SE Ranking and Loio, which definitely contributed to developing my marketing skills. I embrace a full-stack user acquisition approach, including running ads, designing ad creatives, optimizing landing page experience, and measuring analytics.
Articles by author
Facebook Ads, Google Sheets
How to Connect Facebook Ads to Google Sheets And Automate PPC Reporting
Excel, Facebook Ads
How to Connect Facebook Ads to Excel And Automate Reporting
How to Optimize Facebook Ads
Facebook Ads
How to Optimize Facebook Ads? Tips and Tricks for Higher ROI and ROAS
Facebook Ads Reporting
Facebook Ads
How to Get Started with Facebook Ads Reporting + Free Report Templates
Facebook Ads Strategy
Facebook Ads
How to Create a Facebook Ads Strategy that Converts in 2025 + 13 Proven Strategies
Facebook Ads Report Templates
Data visualization, Dashboards
16 Self-Updating Facebook Ads Report Templates
Facebook Ads Analytics
Facebook Ads
Unlocking the Power of Facebook Ads Analytics
Google Ads Optimization
Google Ads
Google Ads Optimization: a Checklist and 12 Actionable Tips
Export Data from Google Ads
Dashboards
How to Export Data from Google Ads On a Schedule
Export Data from Microsoft (Bing) Ads on a Schedule
Microsoft Ads
How to Export Data from Microsoft (Bing) Ads on a Schedule
