Ivan Burban
Head of Marketing at Coupler.io with over 12 years of experience in digital marketing, SEO, and product management. All these years I've been helping SaaS businesses such as Stripo and Skylum grow fast and build proper workflows to increase company revenue. I believe that marketing is the first driver in business growth, and I'm happy to share my knowledge to help you grow from zero to unicorn status fast.
Articles by author
Social Media Reporting
Dashboards, Marketing tutorials
Guide to Social Media Reporting for 2025
SEO vs PPC
SEO tutorials, PPC tutorials
PPC vs. SEO: Differences, Pros, Cons & How to Measure
HubSpot Marketing Dashboard
HubSpot
How to Build a HubSpot Marketing Dashboard
Marketing Reporting
Marketing tutorials
Marketing Reporting: Everything You Need to Know
Marketing Trends 2025
Dashboards, Marketing tutorials
Top Marketing Trends to Follow in 2025
Executive Reporting
Marketing tutorials
Captivate the C-Suite: Expert Tips for Executive Reporting
Klaviyo
An Easy-to-Follow Guide to the Klaviyo – Google Sheets Integration
Klaviyo
How to Connect Klaviyo to Looker Studio (Google Data Studio) & Sync Data Automatically
Export Data From Klaviyo
Klaviyo
How to Export Data From Klaviyo on A Schedule: Automate Your Workflow
Customer Decision Journey Mapping
Other
Data-Driven Customer Decision Journey Mapping: How to Track and Optimize Customer Touchpoints
