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How to Export Data from HubSpot – Options and Formats Supported

How to export data from HubSpot

All options to export deals and other data from HubSpot

There are two ways to export deals and other data from HubSpot: 

1. Coupler.io: This reporting automation platform allows you to turn raw sales data into meaningful reports. With Coupler.io, you can automate the import of deals data from HubSpot, transform it on the go, and load it to spreadsheets (Excel, Google Sheets), data warehouses (BigQuery, PostgreSQL), or data visualization solutions (Power BI, Looker Studio).

This is essential to build live sales reports and dashboards and track sales pipelines without manual effort. Coupler.io makes sure that your data stays up-to-date, making it a go-to solution for regular sales reporting and analysis.

2. Native method to export HubSpot deals: The manual method allows you to export deals directly from the HubSpot platform as CSV or Excel files. It’s a simple, one-time process that works best if you need quick access to data.

However, manual export is not a good option for regular reporting since you need to repeat the process every time you need to refresh data in your report. Moreover, it is prone to errors like inconsistent or duplicated data.

How to automate HubSpot data export with Coupler.io

Getting your HubSpot data on a recurring basis gives you many benefits. It saves you time since the HubSpot data export runs automatically without your involvement. It minimizes human errors that could take place if you move data by hand. Coupler.io lets you automate HubSpot export data and organize it in the form of a report that you can load to:

Let’s check out what the flow to export HubSpot data looks like:

1. Collect your HubSpot data

In the form below, choose your preferred destination to export HubSpot data and click on Proceed.

You’ll be offered to create a Coupler.io account for free with no credit card required. Then connect your HubSpot account and select Deals or another data entity for export, including Contacts, Companies, Products, Line items, Tickets, and more.

During this step, you can optionally customize the data to collect using filters:

Before moving to the next step, you’ll be offered to add more sources. This is useful for creating advanced reports with multiple data sources. For example, you can add another HubSpot data entity, like leads, or combine HubSpot data with information from another CRM or even an advertising platform. 

2. Transform and organize data

In the next step, you can turn your HubSpot data into a report by organizing the data as follows:

If you’ve connected multiple data sources, you’d also have the option to select how to combine your data – append or join.

Step 3. Load data and schedule refresh

When you’ve organized your data, follow the in-app instructions to load it to your destination. For instance, to export HubSpot to Google Sheets, you need to connect your Google account and specify the file and sheet for the data. 

To automate exports on a schedule, toggle on the Automatic data refresh and specify your schedule preferences. Save and run the importer.

With Coupler.io, you no longer have to deal with manual exports or outdated data. By automating deal exports, you’ll have access to fresh, real-time insights. You can focus on analyzing sales data and not collecting it.

Coupler.io supports 11 destinations for your HubSpot data including: 

What data can you export from HubSpot with Coupler.io?

HubSpot integrations by Coupler.io let you automate exports of the following data:

Click to expand

  • Contacts
  • Companies
  • Communications
  • Feedback submissions
  • Products
  • Taxes
  • Quotes
  • Line items
  • Tickets
  • Goals
  • Owners
  • Calls
  • Emails
  • Meetings
  • Notes
  • Tasks
  • Marketing emails
  • Wokflows
  • Broadcast messages
  • Report: Email statistics by period
  • Performance report
  • Custom data entities

Ready-to-use Hubspot report templates

Exporting your HubSpot deals is just the beginning. Turning that data into actionable reports can take time and effort. With ready-to-use HubSpot report templates, you can skip the manual work and get instant access to dashboards with your data. These templates allow you to track sales performance and analyze customer acquisition trends in minutes. Let’s explore these HubSpot dashboards you can start using today for free!

HubSpot sales KPI dashboard

This dashboard is perfect for sales teams and managers who need a comprehensive overview of their sales performance, pipeline progression, and team productivity in real time. It consolidates HubSpot data into actionable reports across multiple pages for sales overview, pipeline health, and team performance.

Metrics used:

Key insights you can derive:

The Looker Studio dashboard template is equipped with Coupler.io, so you can seamlessly integrate your HubSpot data and automate data refresh. This eliminates the need for manual exports, ensuring your reports are always up-to-date. Follow the instructions in the Readme tab to get the KPI dashboard with your data.

HubSpot CRM dashboard template

This dashboard gives a detailed view of your CRM data, helping you monitor deal performance, sales pipeline progression, and agent activities. It brings clarity to your sales operations, enabling you to analyze trends, prioritize opportunities, and improve team efficiency.

Metrics used 

Key insights to derive:

The dashboard is available as a template in Looker Studio. It’s powered by Coupler.io, so you can easily connect the dashboard to your HubSpot account. To populate this dashboard with your data, follow the instructions in the Readme tab.

HubSpot customer acquisition dashboard template

This dashboard gives a clear view of your customer acquisition efforts. It tracks ad performance, funnel stages, and conversion metrics. By combining data from marketing campaigns and HubSpot, it helps you measure ROI, identify drop-offs, and optimize ad spend.

Metrics used 

Key insights to derive:

This HubSpot report template in Looker Studio requires you to connect your HubSpot account, ad platforms, and GA4 using the built-in Coupler.io connector. It will load data into the report and refresh it automatically according to the set schedule. Follow the instructions in the Readme tab to set it up.

How to export data from HubSpot in a manual way

The logic of the manual HubSpot data export can be the following:

This looks easy, but in practice, you may face hardships during the workflow. For example, you can’t export HubSpot tasks this way. Instead, you need to create a report of tasks and export it. Other properties also have differences in terms of HubSpot data export. We’re going to cover the most common cases later in the text.

What data can you export from HubSpot manually?

Here is a list of data entities and their formats that you can export from HubSpot: 

Data Entity type
Website content
  • Website pages
  • Blog posts
  • Knowledge base articles
  • All files in your file manager as a single .zip file
  • URL redirects
  • Sitemap
  • Analytics
  • Reports on traffic analytics, campaign analytics, events, etc.
  • Standard and custom reports and dashboards
  • Prospects data
  • Workflows
  • Marketing email analytics data
  • Calls-to-Action analytics data
  • CRM content
  • Contacts
  • Companies
  • Tickets
  • Properties
  • Sales data
  • Deals
  • Tasks
  • Products
  • Quotes
  • Sales documents
  • Marketing content
  • Ads campaign data
  • Published social posts
  • Form submission data
  • Customer feedback
  • Customer feedback
  • Account data
  • Users
  • Account activity history
  • Audit logs
  • What formats are available for you to export HubSpot data?

    Most of the data, including CRM content, analytics, sales data, and others, can be exported in CSV or Excel (XLS or XLSX). However, certain data entities are exportable in other formats:

    You can also export files from your file manager as an archive (.zip file). If you plan to bring your HubSpot data export into a spreadsheet or data warehouse for further processing, an automated option is worth considering. It lets you pull data to Google Sheets, Microsoft Excel on OneDrive, or even Google BigQuery. However, not all data entities can be exported this way.

    Export HubSpot data: contacts, products, and other data entities

    As we promised, below we’re diving deeper into how you can export data from HubSpot. You will learn how to get different exportable HubSpot data entities manually using the native HubSpot export data functionality.

    Can you export all data from HubSpot at once?

    There is no button to export all data, including deals, reports, etc. However, you can export HubSpot data of your files. To do this, go to Library => Files.

    Now click Export all files (ZIP) – you’ll need to select an email address to receive a link to download them. Click Export to confirm your action.

    How to export contacts and companies from HubSpot

    Pro tip: Use Coupler.io to automate export of contacts from HubSpot.

    HubSpot allows you to export contacts either as CSV or Excel. Go to CRM => Contacts

    Click the Export button in the table’s top right corner and configure the export settings.

    Click Export and wait for a link to download the export file. In a similar fashion, you can export data from HubSpot about companies.

    If you want to export a list of contacts and their property values, the workflow is a bit different.

    Export list of contacts data from HubSpot

    Go to CRM => Lists. Select the list of contacts you want to export, and click Actions => Export lists.

    On the next page, select properties (columns) that will be exported and click Next.

    Then select the export file format and click Export.

    Once your HubSpot export data file is available, you can download it to your device.

    How to export a HubSpot list using filters

    There are three categories of filters that can be used to get more accurate reports:

    1. Creators: This filter is used when a lot of contacts have been created by different users. If you wish to see all lists, select All creators from the dropdown menu.
    2. Types: There are two types of lists: Static and Active lists. Use this when you want to filter based on the type of contact list you have. Active and static lists are created based on set criteria and they are different for both lists.
    3. Objects: One can use this when you want to filter based on which company or contact list your contact was created under. If you select All objects, you can see the company and contacts list.

    Now, let’s have a look at how these filters are used to export a list from HubSpot:

    1. Once you’re on the Lists Home page, you’ll see three filter categories just above the lists.
    1. Let’s assume you are looking for a list created by a particular user of your team. Click on All Creators and then search for the user. You will now see lists created by only that user.
    1. Next, you need to select the type of list that you are looking for. It could be either Static or Active. Select the one you want out of these.
    1. Lastly, you need to select the objects. When you click on All objects, you will see two options in the dropdown menu – Company List or Contact. Select one.

    After applying all three filters, what we have is an Active or Static list of either Company or Contacts created by a particular user of your team.

    To further filter out your lists while exporting, you can make use of selecting/deselecting properties once you click on the Export button.

    From here, you can select Last activity date as a property if you want to see the last activity dates of your Contacts or Company list. Similarly, other properties can be selected/deselected to get the required list. The rest of the Export List HubSpot flow, you already know.

    How to export a list from HubSpot based on date?

    Here’s another use case of using filters. Let’s say you have a list in HubSpot that you want to export based on a particular date (e.g., Date Added to List). It could be used for analyzing leads as to when they were created and what the progress is until now. Exporting such a list might seem like a daunting task, but it’s simple if we use the right filters. 

    While exporting any list, you’ll see there’s an advanced property called Added to list date.

    If you choose the option Added to list date, in the exported CSV file – you will find a column titled Added To List On with dates.

    Now, you have a list with a column Added To List On – which can be used for more in-depth analysis.

    How to export deals from HubSpot 

    Pro tip: Use Coupler.io to automate export of deals from HubSpot.

    To export HubSpot deals manually, go to CRM => Deals, then click Export.

    Then configure the export file and wait till HubSpot generates it. After that, you can download the export file using the provided link.

    HubSpot products data export

    Pro tip: Use Coupler.io to automate export of products data from HubSpot.

    Go to Commerce => Products

    Then select the products you want to export data about and click the Export button in the table’s top right corner.

    Configure the export file and wait till HubSpot generates it. After that, you can download the export file using the provided link.

    Export custom reports from HubSpot

    Reports are another valuable data entity that you can export from HubSpot. All you need to do is:

    Export HubSpot workflows and their images

    <!– wp:heading –>
    <h2 class=”wp-block-heading”>How to export deals from HubSpot – all options available</h2>
    <!– /wp:heading –>

    <!– wp:paragraph –>
    <p>There are two ways to export deals from HubSpot:&nbsp;</p>
    <!– /wp:paragraph –>

    <!– wp:paragraph –>
    <p><strong>1. Coupler.io: </strong>This reporting automation platform allows you to turn raw sales data into meaningful reports. With Coupler.io, you can automate the import of deals data from HubSpot, transform it on the go, and load it to spreadsheets (Excel, Google Sheets), data warehouses (BigQuery, PostgreSQL), or data visualization solutions (Power BI, Looker Studio). </p>
    <!– /wp:paragraph –>

    <!– wp:paragraph –>
    <p>This is essential to build live sales reports and dashboards and track sales pipelines without manual effort. Coupler.io makes sure that your data stays up-to-date, making it a go-to solution for regular sales reporting and analysis.</p>
    <!– /wp:paragraph –>

    <!– wp:acf/callout {“name”:”acf/callout”,”data”:{“callout__color”:”rgba(159, 99, 195, 1)”,”_callout__color”:”field_65ae42c4c23a7″,”callout__text”:”With Coupler.io, you can access other data, for example \u003ca target=\u0022_blank\u0022 href=\u0022https://blog.couplerstaging.dev/export-list-from-hubspot/\u0022 rel=\u0022noopener\u0022\u003eexport list from HubSpot\u003c/a\u003e.”,”_callout__text”:”field_65ae42dec23a8″},”mode”:”edit”} /–>

    <!– wp:paragraph –>
    <p><strong>2. Native method to export HubSpot deals:</strong> The manual method allows you to export deals directly from the HubSpot platform as CSV or Excel files. It’s a simple, one-time process that works best if you need quick access to data.</p>
    <!– /wp:paragraph –>

    <!– wp:paragraph –>
    <p>However, manual export is not a good option for regular reporting since you need to repeat the process every time you need to refresh data in your report. Moreover, it is prone to errors like inconsistent or duplicated data.</p>
    <!– /wp:paragraph –>

    Pro tip: Use Coupler.io to automate export of workflow list from HubSpot.

    <!– wp:paragraph –>
    <p>With <strong>Coupler.io</strong>, you no longer have to deal with manual exports or outdated data. By automating deal exports, you’ll have access to fresh, real-time insights. You can focus on analyzing sales data and not collecting it.<br></p>
    <!– /wp:paragraph –>

    <!– wp:block {“ref”:31514} /–>

    <!– wp:acf/callout {“name”:”acf/callout”,”data”:{“field_65ae42c4c23a7″:”rgba(159, 99, 195, 1)”,”field_65ae42dec23a8″:”\u003cspan style=\u0022font-weight: 400;\u0022\u003eCoupler.io supports 11 destinations for your HubSpot data including: \u003c/span\u003e\r\n\u003cul\u003e\r\n \t\u003cli style=\u0022font-weight: 400;\u0022 aria-level=\u00221\u0022\u003e\u003ca target=\u0022_blank\u0022 href=\u0022https://www.coupler.io/excel-integrations/hubspot-to-excel\u0022 rel=\u0022noopener\u0022\u003e\u003cspan style=\u0022font-weight: 400;\u0022\u003eHubSpot to Excel\u003c/span\u003e\u003c/a\u003e\u003c/li\u003e\r\n \t\u003cli style=\u0022font-weight: 400;\u0022 aria-level=\u00221\u0022\u003e\u003ca target=\u0022_blank\u0022 href=\u0022https://www.coupler.io/google-sheets-integrations/hubspot-to-google-sheets\u0022 rel=\u0022noopener\u0022\u003e\u003cspan style=\u0022font-weight: 400;\u0022\u003eHubSpot to Google Sheets\u003c/span\u003e\u003c/a\u003e\u003c/li\u003e\r\n \t\u003cli style=\u0022font-weight: 400;\u0022 aria-level=\u00221\u0022\u003e\u003ca target=\u0022_blank\u0022 href=\u0022https://www.coupler.io/bigquery-integrations/hubspot-to-bigquery\u0022 rel=\u0022noopener\u0022\u003e\u003cspan style=\u0022font-weight: 400;\u0022\u003eHubSpot to BigQuery\u003c/span\u003e\u003c/a\u003e\u003c/li\u003e\r\n \t\u003cli aria-level=\u00221\u0022\u003e\u003ca target=\u0022_blank\u0022 href=\u0022https://blog.couplerstaging.dev/hubspot-to-looker-studio/\u0022 rel=\u0022noopener\u0022\u003eConnect HubSpot to Looker Studio\u003c/a\u003e\u003c/li\u003e\r\n\u003c/ul\u003e”},”mode”:”edit”} /–>

    If you go to Automations => Workflows, you’ll be able to export a list of your workflows. Click Actions => Export workflows

    Configure the export file and wait till HubSpot generates it. After that, you can download the export file using the provided link.If you need an image of a particular workflow, you need to select a workflow and click Edit actions.

     On the next page, click File => Export as .PNG

    Confirm your action by clicking Export to download an image to your computer.

    How to export property history from HubSpot

    1. On the left-hand side menu, find and click on Properties listed under Data Management.
    1. On the Properties page, select an object from the dropdown at the top. So, if you wish to export, for example, Contact Properties – select it.
    1. Use filters to filter out categories by Groups, Field Types, and Users. These filters are provided to ensure you get the most accurate information as per your specific requirements. To fully understand and comprehend how these field types work, you can head over to HubSpot’s Knowledge Base on Property field types in HubSpot.
    1. Next to it, there’s an option for Search Properties from where you can look up specific properties. In this case, we are going to export the history of the property Create Date, so just simply type it in the Search Properties section.
    1. When you hover over Create Date, you will find the More menu. Click on the Export Property History from the More dropdown menu.
    1. You can now choose the File Format among CSV, XLS, and XLSX options. Finally, click on Export.
    1. The HubSpot export property history file will be sent to your email and will be posted in your notifications center in HubSpot. The received email will have a Download link at the bottom. All you have to do is click on it. In the notifications center, it says – Click here to download.

    The value of manual vs. automated Hubspot export data

    As we discussed, HubSpot export data can be done in two ways: manual and automated. The first one is a good option for one-time exports, for example, to transfer data to another CRM or import specific records to another software. The supported CSV format is perfect for doing this job. 

    The automated export of data from HubSpot is designed mostly for reporting and analytical tasks, which allows you to streamline HubSpot data analytics. At the same time, you can also consider it as a backup solution since you can automate data exports from HubSpot to BigQuery at a custom schedule.

    Whichever way you choose, make sure to do this wisely, considering all the requirements of your HubSpot data export purpose. Good luck with your data!

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