Coupler.io Blog

Overview of QuickBooks Online Reports + Free Dashboard Templates

Running accounting on QuickBooks inevitably means that you’ll need to fetch tons of reports every week, month, or quarter. Intuit’s platform lives up to expectations, providing an easy way to access your QuickBooks Online reports. Downloading them for external use requires plenty of manual work. However, there’s also a way to automate QuickBooks reporting using dashboards and custom-made reports. We’ll show you how!

QuickBooks Online reports comparison by subscription plan

QuickBooks Online comes with five pricing plans. To be more precise, four ones are included in the standard pricelist, plus an extra and the most basic one, Solopreneur, designed for sole proprietors and promoted separately

As usual, each plan offers a varying set of features. The differences can also apply to the reports offered. However, because financial reporting is such an essential part of any business, some of the most common reports are available even on the lowest Solopreneur plan.

Reports available on the Solopreneur QuickBooks Online plan

The QuickBooks Online plan designed for sole proprietors, Solopreneur, includes the following reports [click to expand the list]

  • Profit and Loss
  • Profit and Loss by Customer
  • Profit and Loss by Month
  • Sales Tax Liability Report
  • Taxable Sales Detail
  • Taxable Sales Summary
  • Sales by Customer Summary
  • Sales by Product/Service Summary

The reports included in the Solopreneur plan are meant to cater for the basic needs of individuals who run their own businesses. Consequently, these are not as detailed as reports available in higher plans, offer less customization, and focus rather on taxation, which is crucial to sole proprietors. Note also that the lowest plan does not include a Balance Sheet report.

Reports available on the Simple Start QuickBooks Online plan

The Simple Start plan features all the reports available on the Solopreneur plan, as well as [click to expand the list]

  • Audit Log
  • Balance Sheet Comparison
  • Balance Sheet Detail
  • Balance Sheet
  • Profit and Loss by % of Total Income
  • Profit and Loss Comparison
  • Profit and Loss year-to-date Comparison
  • Quarterly Profit and Loss Summary
  • Statement of Cash Flows
  • Customer Contact List
  • Deposit Detail
  • Estimates by Customer
  • Products and Services List
  • Accounts receivable Summary
  • Collections Report
  • Customer Balance Summary
  • Invoice List
  • Invoice and Received Payments
  • Open Invoices
  • Statement List
  • Check Detail
  • Transaction List by Vendor
  • Vendor Contact List
  • Account List
  • General Ledger
  • Journal
  • Profit and Loss
  • Recent Transactions
  • Reconciliation Reports
  • Statement of Cash Flow
  • Transaction List by Date
  • Trial Balance
  • Employee Details
  • Employee Directory
  • Multiple Worksites
  • Paycheck List
  • Payroll Billing Summary
  • Payroll Deductions/Contributions
  • Payroll Details
  • Payroll Summary
  • Payroll Tax Liability
  • Payroll Tax Payments
  • Payroll Tax and Wage Summary
  • Retirement Plans
  • Total Pay
  • Total Payroll Cost
  • Vacation and Sick Leave
  • Workers’ Compensation

In addition, users on the Simple Start plan can customize reports plus take advantage of Management Reports/Compilations. These are predesigned sets of standard and/or custom reports packed into a single presentation-ready document.

Reports available on the Essentials QuickBooks Online plan

The Essentials plan features all the reports available on the Solopreneur and Simple Start plans, as well as [click to expand the list]

  • Balance Sheet Summary
  • Business Snapshot
  • Profit and Loss Detail
  • Realised Exchange Gains & Losses
  • Unrealised Exchange Gains & Losses
  • Income by Customer Summary
  • Payment Method List
  • Sales by Customer Detail
  • Sales by Customer Type Detail
  • Sales by Product/Service Detail
  • Transaction List by Customer
  • Unbilled Charges
  • Accounts Receivable Aging Detail
  • Customer Balance Detail
  • Accounts Payable Aging Detail
  • Accounts payable aging summary
  • Bill Payments List
  • Unpaid Bills
  • Vendor Balance Detail
  • Vendor Balance Summary
  • Expenses by Vendor Summary
  • Recent Automatic Transactions
  • Recurring Template List
  • Transaction Detail by Account
  • Transaction List with Splits

The Essentials plan users can also take advantage of the Auto Sent Reports feature as well as Group reports. The first one lets them schedule automated creation and sending of selected reports via email on/at specified dates/intervals. The second one lets QBO users bundle custom reports to run and manage them as a group, all at once.

Reports available on the Plus QuickBooks Online plan

Finally, being on the Plus plan means you can access quite a few more valuable reports.

Everything from the lower plans is available and on top of that you’re getting [click to expand the list]

  • Budget Overview
  • Budget vs. Accruals
  • Custom Summary Report
  • Profit and Loss by Class
  • Profit and Loss by Location
  • Total Deposits and Payments
  • Inventory Valuation Detail
  • Inventory Valuation Summary
  • Physical Inventory Worksheet
  • Sales by Class Detail
  • Sales by Class Summary
  • Sales by Location Detail
  • Sales by Location Summary
  • Time Activities by Customer Detail
  • Unbilled Time
  • Terms List
  • Uninvoiced charges
  • Uninvoiced time
  • 1099 contractor Balance Detail
  • 1099 contractor Balance Summary
  • Bills and applied payments
  • 1099 Transactions detail report
  • Open Purchase Order List
  • Open Purchase Order Detail
  • Purchases by Class Detail
  • Purchases by Location Detail
  • Purchases by Product/Service Detail
  • Purchases by Vendor Detail
  • Employee Contact List
  • Recent/Edited Time Activities
  • Time Activities by Employee Detail
  • Balance Sheet comparison
  • Location List
  • Profit and Loss Comparison
  • Payroll Summary by Employee
  • Recent/Edited Time Activities
  • Time Activities by Employee Detail

Reports available on the Advanced QuickBooks Online plan

The highest plan, Advanced, features all reports on lower plans without adding any new ones. However, it lets you create enhanced custom reports using Custom Report Builder that features more advanced filters and layout options, as well as more data types to choose from.

Over 100+ reports on the Advanced plan may sound like enough for one lifetime. Often, though, you may feel that they don’t describe things the way you’d like them to be presented. 

For example, the Balance Sheet reports show by default the data for this year-to-date. You may be more interested in, for example, this quarter only and you’d like to compare it every time with the respective quarter last year.

What are custom dashboard templates for QuickBooks reporting? 

QuickBooks offers many accounting reports out of the box but they are in spreadsheet format. You only get a set of values in rows and columns without any visualization. This does not facilitate efficient information perception. To overcome this, finance experts tend to use custom dashboards that allow them to extract insights from their datasets. You can create such dashboards from scratch in spreadsheets or BI tools. 

However, a more proficient way of getting the job done is to use templates. These are predesigned reporting solutions that require you to only connect your QuickBooks Online account. Check out the dashboard templates for QuickBooks created by Coupler.io, a reporting automation platform. 

QuickBooks revenue dashboard 

The revenue dashboard for QuickBooks allows you to track your income and expenses. It consists of multiple reports that provide you with a clear picture of your income streams. 

Use this dashboard to:

There are four versions of this dashboard. The one designed in Coupler.io offers faster performance and a built-in AI insights feature. At the same time, you can also have the revenue dashboard as a template in Google Sheets, Looker Studio, and Power BI, each equipped with a Coupler.io connector to automate the flow of data from QBO. Pick the one you need and use it by following the steps on the Readme tab. For the Coupler.io template, click Connect my data and follow the on-screen instructions.

Accounts payable dashboard for QuickBooks

This dashboard is designed to monitor your outgoing payments and manage your bills effectively. It will give you an understanding of your payment obligations to avoid late fees.

With the dashboard, you can:

The accounts payable dashboard template is available for Google Sheets and Looker Studio, plus it features a Coupler.io connector for seamless and automated integration. Try it out yourself by choosing your version and following the instructions on the Readme tab. 

Accounts receivable dashboard for QuickBooks

This dashboard lets you keep track of your incoming payments and ensure timely collections, providing you with more advanced analytics than the built-in QuickBooks Online report.

Use the dashboard to be able to:

The accounts receivable dashboard template is also designed for Google Sheets and Looker Studio. It includes a Coupler.io connector that automates the data flow from QBO too. Give it a shot and see how it can contribute to your QuickBooks reporting. If unsure how to use it, go to the template’s Readme tab for instructions. 

QuickBooks financial dashboard

If you’re a business owner, a financial manager, or an accountant, this smart dashboard will let you quickly gain insights into your business’s profitability and control costs. It also provides a great basis for reliable and data-backed decision-making.

With this dashboard, you’re sure to quickly:

The financial dashboard is designed in Coupler.io with AI insights available. It also comes in two template versions, for Google Sheets and Looker Studio, and features a Coupler.io connector to set up your data flow in no time. Click the version that interests you and go to the Readme tab for easy configuration steps.

How to access reports in QuickBooks Online

You can access the Reports center from the menu to the left:

The Reports center is split into two to four tabs, depending on your QuickBooks Online plan:

Standard reports are grouped by their essence:

Please note that the availability of standard reports depends on the subscription plan you have.

One last thing, QuickBooks Online is currently migrating reports to the so-called Modern view. This view is supposed to be a more contemporary and streamlined version of the Classic one. Standard reports available in this view are marked with a paper sheet icon on the list. In our guides below, we’ve included instructions for both views for your convenience.

How to customize reports in QuickBooks Online?

To open a report for customization, go to the desired report group and click the report on the list. You can run some basic adjustments, such as Report period, Display columns by, and others right from the report page. In case of reports displayed in the Modern view, your report contents will refresh automatically. As for reports available in the Classic view, you need to click Run report to reflect your basic customizations.

In the Classic view, you can access a more detailed customization menu via the Customise button on the very right-hand side of the screen. The main differences are the various formatting and filtering options available here. At the end, don’t forget to click the Run report button underneath to reflect the changes.

When your report is displayed in the Modern view, you can find the detailed customization options on the right-hand side, right above the report contents. Just like before, your adjustments will be reflected in real-time, which is definitely an advantage of the new view. 

How to create custom reports in QuickBooks Online?

If you regularly access a certain report and always need to make the same customizations, it would make more sense to save those changes for future use. You can do so by creating custom reports in QuickBooks Online.

Once you’ve customized your report, click the Save customisation button (the Classic view). Enter the report name. Optionally, if you’re on at least the Essentials plan, you can group it with other custom reports. Afterward, click Save.

Nearly the same steps apply to a report customized in the Modern view. However, instead of the Save customisation button, you need to click Save As.

These flows are the same for all custom reports in QuickBooks Online.

Where can you view custom reports in QuickBooks Online?

Go to the Reports menu and select the Custom reports tab. Here you will see all the custom reports in QuickBooks Online saved by users of your account.

How to share custom reports in QuickBooks Online 

When you create custom QuickBooks reports, you can choose to share them with your teammates. To do it in the Classic view, after clicking Save customisation, choose the correct option from the Share with drop-down list.

In the Modern view, once you click Save As, enable the Share with others toggle to share the report.

However, if you need to share QuickBooks custom reports externally, the easiest way to do this is to export them. QuickBooks Online allows you to manually export reports as PDF or Excel. For this, go to the list of your QuickBooks custom reports and click the drop-down menu icon next to the Edit button.

At the same time, you can optimize sharing of your reports if you automate their exports on a schedule using Coupler.io. This way, you won’t have to manually export data every time you need to refresh it.

You can schedule exports, say every day or every hour, to Google Sheets or Microsoft Excel and share the resulting spreadsheet with stakeholders. We’ve explained the details in the section about QuickBooks automated reports.

Scheduled reports in QuickBooks Online

You can save each report in QuickBooks Online manually from its individual page. It’s a bit limited, as only Excel (.xlsx) and .pdf formats are available. Worst of all, you need to do it manually, which can be pretty inconvenient if you need to fetch a number of reports regularly.

Users on the Essentials, Plus, and Avanced plans can take advantage of the Auto Send Reports feature. In a nutshell, it allows you to send an email with a chosen report to a specific email address, at a chosen interval.

You can use this feature only with custom reports, but if you want to automatically send any of the standard reports, you can just save them as custom reports, the same as we did in the previous chapter. You don’t even need to make any adjustments.

Once you’ve created the desired custom reports, go to their list and click Edit to the right of the reports.

Toggle Set email schedule on. Then, choose when the emails should be sent and to whom. Use the default template or configure your own. You may also choose to attach the report as an Excel file, kind of QuickBooks export to Excel. Otherwise, the report will be sent in HTML format by default.

Once finished, click Save and close in the bottom-right corner.

How to schedule quarterly reports in QuickBooks Online?

It’s perhaps a bit counterintuitive, but you can also send quarterly QuickBooks Online reports from the very same menu. In the Set recurrence section, select:

Chances are, though, that the QuickBooks way of report scheduling won’t quite work for you. 

Indeed, many accountants prefer to work with financial data from the comfort of a spreadsheet. This way, they can format it to their liking, run advanced formulas or even export the numbers into external services, for example, data visualization tools.

Although QuickBooks Online can be set to send Excel reports, it kind of goes against the purpose of an online platform, as the file still must be saved to a local drive. 

Users of Google Sheets are also at a disadvantage, as the process of importing .xlsx files into Drive is clunky and time-consuming.

Luckily, there’s another way to automatically export QuickBooks reports –  a method as simple to set up but far more powerful.

Automate data flow from QuickBooks to create automated reports

If you’re planning to work with your data and generate reports using your favorite spreadsheet or BI tool, Coupler.io is a much better solution. It’s a reporting automation platform that lets you turn raw data into meaningful reports.

With Coupler.io, you can export raw data and reports from QuickBooks to Google Sheets, Microsoft Excel, Looker Studio, Power BI, and more. It also supports data warehouses as the destination, so you can connect QuickBooks to BigQuery easily. 

Try it yourself right away by completing three simple steps.

Export data from QuickBooks with Coupler.io

1. Collect data 

Select the destination where you want to create your QuickBooks report and click Proceed. You’ll be offered to get started with Coupler.io for free without any payment information required.

Then connect your QuickBooks account and specify what data you’d like to export to your report, e.g. invoices, customers, employees, tax rates, etc. Finally, set up optional settings if you wish, and click Finish and proceed.

It’s worth noting that Coupler.io lets you do much more than that. With the tool supporting 60+ integrations, you can easily combine multiple sources and turn the gathered data into an insightful cross-channel report. No more switching between apps and spreadsheets—just you and your data!

So, to blend your QuickBooks Online data with another source, simply choose that source under Add a few more sources and configure it as needed. Repeat the steps for more data sources. The example below shows an already-configured combination of the following sources: QBO raw data, QBO reports, and HubSpot.

When you’ve added and configured all the desired sources, proceed to the next step.

2. Organize data

Coupler.io allows you to clean up and organize your raw data in multiple ways, so that your report looks exactly the way you want. The following quick as well as more advanced data transformation features are available:

3. Load data and schedule refresh

Once your data is ready, connect your destination following the in-app instructions. With Coupler.io, you always have a rich choice of where to import your data to:

It’s also a good idea to toggle Automatic data refresh on and configure the schedule according to which your data will be updated automatically in the destination.

What QuickBooks reports you can export with Coupler.io

Coupler.io lets you load your data from QuickBooks Online, including reports.

Here is a list of reports you can export:

  • Account List Detail
  • Accounts Payable Aging Detail
  • Accounts Payable Aging Summary
  • Accounts Receivable Aging Detail
  • Accounts Receivable Aging Summary
  • Balance Sheet
  • Cash Flow
  • Customer Balance
  • Customer Balance Detail
  • Customer Income
  • Expenses by Vendor
  • General Ledger Detail
  • Inventory Valuation Summary
  • Journal Report
  • Profit and Loss Summary
  • Profit and Loss Detail
  • Sales by Class Summary
  • Sales by Customer
  • Sales by Department
  • Sales by Product
  • Tax Summary
  • Transaction List
  • Transaction List by Customer
  • Transaction List by Vendor
  • Transaction List with Splits
  • Trial Balance
  • Vendor Balance
  • Vendor Balance Detail

Read our blog post to learn how to export check register from QuickBooks Online. You can also read about the automation of financial reporting using free QuickBooks Online templates.

The export flow is pretty much the same as above. The only difference is that you need to select QuickBooks Reports as a source. We’ve already preset it for you in the form below. Just select your destination app and click Proceed.

Then choose the report you want to export and the desired report structure.

The rest of the flow you already know. So, try out how it works for free!

Can you export custom QuickBooks reports with Coupler.io?

With Coupler.io, you can automate the export of reports and raw data from Quickbooks Online. This means you can customize your reports right in your spreadsheet. However, you can’t export the reports customized in QuickBooks.

At the same time, Coupler.io offers predesigned QuickBooks report templates that you can start using right away!

Types of QuickBooks Online Reports

There are many different types of reports available in your QuickBooks account. We’ll now explain where to find the ones you’re interested in the most. We’ll also touch on how to export them with the method of your choice.

Standard payroll reports in QuickBooks Online

There are 19 reports available in the Payroll category, right at the bottom of the Reports page. Those of you on at least the Simple Start plan can access nearly all of them without any restrictions. 

The exceptions are Payroll Summary by Employee, Recent/Edited Time Activities, and Time Activities by Employee Detail, which are available only to Plus and Advanced users.

Quarterly payroll reports in QuickBooks Online

To view a quarterly payroll report, open any of the reports in the category. Once there, adjust the time period to, for example, Last Year—the report contents will update automatically. If you’re in the Classic view, you need to additionally press the Run report button.

If you’d like to save it for future use, click Save customization (the Classic view, see above) or Save As (the Modern view, see below) and name the report. From now on, it will appear on the Custom reports tab and will always include the data for the chosen period.

If you’d like to email it to yourself or someone else, follow the steps to schedule a quarterly report that we described earlier.

How to export employee reports in QuickBooks Online?

Employee Details and Employee Directory reports are available on every plan, except for Solopreneur. You can fetch them in the standard way as Excel or PDF files and then save them on your device.

Depending on your needs, a direct export into a spreadsheet may prove to be more useful, especially if you plan to work with this data further. This can be automated with Coupler.io, and the list of employees can be refreshed frequently, reflecting any changes you make on QuickBooks Online.

Here’s how to export employee data from QuickBooks Online.

How to export productivity reports in QuickBooks Online?

Although there’s no productivity report available in QuickBooks Online per se, the Time Activities by Employee Detail report is probably the closest thing you’ll find. You’ll find it in the Payroll section of the Reports page.

Note: The report is available only to users on Plus and Advanced plans.

You can adjust the report to some extent, save it as a custom report, or schedule recurring reports to be sent to any email address.

An interesting thing to do would be pulling all time entries available with Coupler.io and building a productivity report in your spreadsheet. With a bit of time at your disposal, you could also export the data into a tool like Looker Studio and build a wonderful, visual & self-updating productivity report there.

Here’s how to get QuickBooks Online time data.

Budget reports in QuickBooks Online

There are two budget reports available in QuickBooks Online, both nested under the Business Overview category. These are Budget Overview and Budget vs Actuals. They’re only available on the Plus and Advanced plans.

The icon for saving either report isn’t available at first because of the sheer number of columns the reports contain. Scroll the report to the far right and you’ll find the icon.

Budget from QuickBooks Online can also be fetched into a spreadsheet with Coupler.io.

Accountant reports in QuickBooks Online

There’s a long list of reports available in the For my accountant section, the exact set depends on your plan.

The majority of reports are available for all plans. The following are only accessible on Essentials and higher plans:

What’s more, Plus and Advanced members can also access:

All QuickBooks Online users have access to the free PnL dashboard and balance sheet dashboard template by Coupler.io.

Each report can be saved in the standard way, as an Excel file or PDF. 

Accountant automatic reports in QuickBooks Online

Accountant reports are something you may often want to export out of the platform, for further processing or to keep in your records.

This dull process can be automated with QuickBooks Online. Each report can be sent to a specific email address at a certain scheduled interval. Refer to the Schedule reports in the QuickBooks Online section for details on how to set it up.

If you plan to work further with any of these reports, exporting them directly into Excel or, for example, Google Sheets is probably a better idea. The advantage is that the data will be fetched into a typical spreadsheet format that allows for it to be formatted, put into formulas, or processed in any other way.

Most standard accounting reports are also available for the Coupler.io export. These include Balance Sheet, Cash Flow, Journal Report, or Transaction List. Refer to the earlier chapters for instructions on how to set these up.

Check out the free cash flow dashboard examples by Coupler.io

Vendor reports in QuickBooks Online

Vendor reports are nested in two separate sections in the Reports menu – What you owe as well as Expenses and suppliers.

There’s a very limited number of vendor reports available on the Simple Start plan. Check Detail, Transaction List by Supplier, and Supplier Contact List are the only ones you can access.

Users on the Essentials plan get quite a few other reports, including Vendor Balance Detail and Summary. The Plus and Advanced plans come with about a dozen additional reports.

Plenty of information about vendors can be fetched with Coupler.io. You can pull either raw vendor data or different vendor reports, right into your spreadsheet.

Expense reports in QuickBooks Online

Expense reports are grouped with vendor reports as we discussed in the earlier chapter. There’s a very limited set of reports on Simple Start and Essentials plans, while the Plus and Advanced users can enjoy all expense reports. This includes:

With Coupler.io, you can import the Expenses by Vendor report, regardless of your plan.

How to view reconciliation reports in QuickBooks Online?

You’ll find reconciliation reports in the For my accountant section of Reports. It’s easy to distinguish as it’s the only report on the list that doesn’t have a three-dots menu to the right, meaning it cannot be customized.

You can also view reconciliation details via the Transactions-> Reconcile menu.

Reconciliation reports are available on all QuickBooks plans, except for Solopreneur.

Sales reports in QuickBooks Online

There are 10 sales reports available in QuickBooks Online. 

You can find the available reports under the Sales and customers category.

Can I create an MRR report in QuickBooks Online?

QuickBooks Online doesn’t feature any MRR or ARR reports. At the same time, it doesn’t seem possible to even estimate either metric based on the data available in QBO.

You could technically pull your revenue numbers and split them into months in a spreadsheet. Based on that, it would seem that you can calculate the recurring revenue. BUT… it’s not that simple.

QuickBooks Online (or any accounting software for that matter) doesn’t differentiate between new revenues and those coming from renewals. They also fail to notice deals that were not renewed for another period, skewing the MRR stats in the process. 

As such, calculating MRR based on QBO revenues is more like calculating an average monthly revenue over a certain period, rather than an actual MRR metric.

There are plenty of tools, though, that can be plugged into your product and can pull the vital metrics from there. It’s a far more reliable approach than trying to make something out of QuickBooks Online reports.

Inventory reports in QuickBooks Online

There are two inventory reports: Inventory Valuation Detail and Inventory Valuation Summary, both sitting under the Sales and customers category and available only to Plus and Advanced members.

Coupler.io also features an option of pulling the Inventory Valuation Summary report into a spreadsheet.

Job cost reports in QuickBooks Online

The job cost report in QuickBooks Online is referred to as Time cost by employee or supplier. Also, it’s a bit hidden for some reason.

Rather than going to the usual Reports tab, head to Projects instead. You’ll need to have projects enabled on your QuickBooks account for this tab to show up.

While in there, click on the project you’re interested in and then Project Reports.

Then, select the Time cost by employee or supplier report for this project, and you’ll see the desired report.

While in there, you can also access other project reports in QuickBooks Online – Project profitability and Unbilled time and expenses.

Reports by class in QuickBooks Online

There are a number of reports where the data can be differentiated by class. These are:

The reports are only available for Plus and Advanced users. What’s more, they can also access a separate Class List report.

How to see graph reports in QuickBooks Online?

If you’d like to see a more visual report, you certainly need to check out the Business Snapshot report. You’ll find it in the usual Reports menu, under Business Overview.

Management reports in QuickBooks Online

Management reports are more of a feature than a new type of report. Basically, it allows you to format any of the existing reports into a good-looking PDF template, with a cover page, executive summary, and other beautiful components. You can also add notes to the file.

When you first enter the Management reports tab you’ll see just two default reports – Basic Company Financials and Expanded Company Financials. We’ll now show you how to create a new one.

How to create a new management report in QuickBooks Online?

First of all, decide on the report you’d like to use as a management report. You can use any of the existing reports but if you plan to make any adjustments to it, you will first need to save it as a custom report.

QuickBooks Online reports – native vs. custom-made options

Beginning from the second lowest QBO plan, you have access to a plenty of rich reports. They make it easy to report and analyze data at will, and if you’re missing something, chances are you can customize the existing reports and find the information you need.

If you prefer to work with your QuickBooks data from the comfort of a spreadsheet, consider creating custom QuickBooks reports and dashboards using Coupler.io. It supports 60+ destinations for your reporting, lets you auto sync your data at selected frequency, and offers plenty of ready-to-use templates.

Automate QuickBooks reporting with Coupler.io

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